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Foreign accents in copywriting: could they help communicate your brand’s USP?

Foreign accents in copywriting

When expanding outside your home market, there are a lot of decisions to be made. Not least, how to market your brand in a completely new market, with different cultural references, or a completely different language.

What I’m going to explore today is how you can capitalise on Continue reading “Foreign accents in copywriting: could they help communicate your brand’s USP?”