Why use a native translator?
If you are expanding outside your home market then you are likely starting to think about translating your marketing copy and material. If this is all new to you, then you may be surprised by the golden rule of the translation profession: professional translators only translate into their native language (or dominant language).
As an Italian to English translator, I can’t count the number of times Continue reading “Expanding outside your home market? Make sure you’re aware of translation’s golden rule”